Lean Startup Night

From Signal to Evidence. How to use early stage validation techniques to your benefit in practise

13.02.2018
Dalle 18.30 alle 20.00
Copernico Milano Centrale | Via Copernico 38 | Sala B08
EVENTO PASSATO

LEAN STARTUP NIGHT CON ROBBERT VAN GELDROP, CHIEF VENTURING OFFICER DI FIRMHOUSE, PER UNA SERATA DI WARM UP IN PREVISIONE DEL LEAN STARTUP SUMMIT, IN PROGRAMMA AD AMSTERDAM IL 20 E 21 MARZO 2018. 

 

Robbert leads the venturing efforts of Firmhouse and has helped set up several ventures of this own, including Firmhouse Venture Lab, an education program and fund for exceptional entrepreneurs who run healthy revenue-driven businesses.

Before joining Firmhouse, Robbert was running (since 2004) his own software company BackupAgent, which was acquired by Acronis in 2014. In the course of growing his company, Robbert also founded the first Lean Startup Circle meetup group in continental Europe in an effort to create closer ties with other entrepreneurs facing the tough challenges of building a business.

Talk Title: From Signal to Evidence. How to use early stage validation techniques to your benefit in practise. 

Outline and topics:

  • Intro: Practical problems we faced advising textbook Lean Startup to entrepreneurs
  • Go Wide, Then Decide – why focus is bad when you’re exploring ideas
  • Learn & Confirm framework for validated learning
  • Signals and patterns are the most important part of Customer Discovery
  • John Mullin’s 7 Domains model to match your learnings with the bigger opportunity
  • Work to problem/solution fit by servicing your first customers and getting paid for it
  • Why you should postpone incorporating a startup until you have done the above

Lo speech sarà in lingua inglese.

 

Hashtag   #IamCopernico 

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